Gartner Includes Mobiquity in the 2019 Cool Vendors in Business and IT Services Report Named a cool vendor in Gartner's 2015 Cool Vendors in Application Services, Mobiquity was again evaluated in the “Where are they now?” section of this year's 2019 Cool Vendors in Business and IT Services report. Read More
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Thought Leadership

The Four Biggest Advantages of Developing Your Digital Banking Business

Mobiquity Inc. / August 6, 2019

Customers are demanding seamless digital experiences more and more -- and their banking needs are no exception. Competing on the digital front can be a challenge for traditional banks that are used to delighting loyal customers in person. In fact, the thought of developing a digital experience that is both functional and offers customers the same brand experience they’ve grown to expect may seem daunting enough to make traditional banks want to stay out of the digital game altogether. 


Gartner Includes Mobiquity in the 2019 Cool Vendors in Business and IT Services Report

Mobiquity Inc. / August 5, 2019

Looking to build cutting-edge digital solutions that your customers will love? Need to extend your in-house IT to support new customer engagement channels? We believe you should take another look at partnering with Mobiquity for your digital transformation and customer experience needs.


Mobiquity VP Healthcare Speaks at Roche

Mobiquity Inc. / July 29, 2019

Adding Value through Digital Innovation

Our VP Healthcare will be speaking at Rochetalks on October 8 in Woerden, on the subject of adding value through digital innovation in the Life Science & Healthcare industries. Roche is an organization focused on breakthrough research for patients in areas that need extra attention, for example cancer and rheuma. They invest in Big Data and Artificial Intelligence to make healthcare more personalized.


Erin Abler, Principal Conversational Designer, To Speak At VOICE Summit

Mobiquity Inc. / July 15, 2019

Mobiquity is excited to gather together with the conversational design community at the upcoming VOICE conference, July 22–25. The four-day summit, sponsored by Amazon Alexa, highlights how voice is changing the way we use technology and communicate with each other.


Mobiquity and I AM STEM Host Educational Event For Campers

Mobiquity Inc. / July 8, 2019

At Mobiquity, we know that the future of innovation depends on capturing diverse perspectives and experiences and applying them to real world problems. That’s one reason among many that Mobiquity was excited and proud to have worked with I AM STEM, a comprehensive and enriching summer camp that targets populations who are underrepresented in STEM fields. It was a great opportunity to positively influence amazing students who are interested in learning during their summer break!


Mobiquity Partners with Rabobank Data4Food

Mobiquity Inc. / July 8, 2019


On July 9, 2019 Rabobank hosts a demo day related to their Data4Food program. There will be creative content shared alongside various case presentations. As Rabobank’s partner, Mobiquity will also delight you with a presentation about one of our products.

Thought Leadership

Head in the Cloud: How Digital Innovation Can Be Scalable

Saira Timmerman / July 4, 2019

Digital innovation needs the cloud

Cloud computing is and will continue to be a hot topic, as it is the foundation of many IT services, applications, and platforms. Mobiquity’s VP Engineering Jieke Pan takes you through the many benefits of being Cloud native.

Thought Leadership

Serverless: How To Focus On Innovation Rather Than Infrastructure

Mobiquity Inc. / July 3, 2019

We get a lot of questions from our customers about serverless and whether it’s the right solution for them. Because of this, our own Director of Engineering & Cloud Development Services, John Sposato, recently wrote an article on Medium titled 'Getting the Most out of Your Serverless Architecture' touting the benefits that the shift to serverless can bring.


mClass - Digital Innovation Event

Saira Timmerman / July 2, 2019

Digital Innovation in The Netherlands

On October 3, 2019 we will host the Mobiquity mClass event around digital innovation. It will zoom in on the complexity that comes in organizing it within businesses. The event is based on an industry report on the status of the digital innovation landscape in The Netherlands. In the coming months Mobiquity will perform research with leading companies and publish findings and extractions of the report.


Mobiquity Sponsoring Dica Congress Amsterdam

Mobiquity Inc. / June 20, 2019

Dutch Institute for Clinical Auditing

DICA is organising an event on June 21 in Beurs van Berlage Amsterdam. The event highlights trends and developments in healthcare. This year's theme translates to "Quality registration, what's in it for me?" and focusses on the current status of quality in the healthcare sector and how we can learn from registrations, latest innovations and more.


re:MARS Revisited: The Wows and What-Nows

Mobiquity Inc. / June 14, 2019

Where have Ironman, Shaq, Adam Savage and The Martian shared the spotlight with autonomous acrobats and a robot “dog” named Spot?

Only at Amazon’s first re:MARS conference.


Mobiquity Joins Forces With Hexaware to Power Digital Transformation

Mobiquity Inc. / June 14, 2019

Today marks an exciting day for Mobiquity as we’ve joined forces with Hexaware Technologies, one of the fastest growing global IT consulting services firms. Together we’ll build a bigger and better Mobiquity to power digital transformation at scale.

Thought Leadership

Back to Basics  with Insurance Mobile Apps: The Top 3 Things You Need for A Successful App

Mobiquity Inc. / June 4, 2019

Chances are you’re overthinking your mobile app. Whether you’re launching a new app or working on a refresh to your existing experience, you’ll earn higher reviews by doing a few things really well than by trying to introduce every possible feature and function. Your app rating - and your customers - will thank you for it.

Thought Leadership

Voice Skills in Insurance: What Use Cases Make Sense? (Hint: Think Beyond Your Customers)

Brian Levine / June 4, 2019

Property and casualty insurance companies often ask Mobiquity to build Alexa or Google Home skills for their customers. The thinking usually goes something like this: By providing storm information, daily insurance tips or a place to pay their insurance bills by voice, customers are safer and happier. Meanwhile, the insurer is maximizing the benefits afforded by new technologies in the marketplace.


From Voice Wars to re:MARS: Exploring How Brands Find Value in Voice

Jonathan Patrizio / May 30, 2019

How can brands use voice to strengthen customer engagement, improve the service experience and increase revenues? That’s a question I explore with clients on a daily basis. It’s a subject I addressed in the recent Voice Wars article in PM Network magazine. And it’s the topic of a breakout session I’m leading on June 6th at re:MARS in Las Vegas.


Jonathan Patrizio, Principal Solutions Architect, To Speak At Amazon re:MARS

Mobiquity Inc. / May 23, 2019

Mobiquity is looking forward to attending and speaking at Amazon's re:MARS conference in Las Vegas. As an AWS Premier Consulting Partner, we're bringing our team of consultants, designers, and developers to join the Amazon community for an action-packed event full of education, collaboration and interaction.


Product Management Academy Meetup

Saira Timmerman / May 23, 2019
Meet like-minded PM peers and hear what a Product & Growth Leader from and a Sr. Digital Product Manager have to share.

Strategic Design Challenge for Amsterdam Startup

Saira Timmerman / May 21, 2019

Mobiquity is sponsoring Strategic Design Sandbox meetup in our Amsterdam office. Join us and participate in a challenge from The Good Condom, a startup in Amsterdam. Their goal: sustainable (not reusable!) condoms. 


Alexa - Inside Out

Jieke Pan / May 9, 2019

“Alexa, set the alarm to 8-o-clock in the morning”, “Alexa, tell me a joke.”, “Alexa, check the traffic.”

Amazon Alexa, known simply as Alexa, is the voice assistant platform developed by Amazon and launched alongside the Amazon Echos devices in 2014. Today, over 100 million of devices from Amazon and third-party device manufacturers are connected Amazon Alexa Voice Service. Natural voice experiences that offer customers a different way of interacting with the technology they use every day.


Mobiquity at GeeCON 2019

Saira Timmerman / May 2, 2019

Share your experience with us

From 15 to 17 May 2019 the 11th edition of GeeCON took place in Kraków, Poland. Over 1200 people joined 75+ speakers in one of the 80+ sessions on Java and Java Virtual Machine based technologies. All interested in the world of Java, were delighted to meet others in a friendly atmosphere in a positively overwhelming Java climate. Sharing experiences on modern software development methodologies, enterprise architecture, software craftsmanship, design patterns, distributed computing and more.


Erin Abler, Principal Conversational Designer, To Speak At Digital Experience Conference

Mobiquity Inc. / April 18, 2019

At Mobiquity, our vision is to help people understand, apply and engage technology in meaningful ways. So, when we found out about the new Digital Experience Conference specifically designed to bring together digital and customer-focused thought leaders, we knew we wanted to be involved.


The Future of Cooking is Hands-Free

Amy Kleppinger / April 12, 2019

If your recipe site doesn’t incorporate voice, you may be missing a huge opportunity. Consumers are becoming increasingly comfortable using voice in their everyday lives. In fact, Forrester recently reported that more than one in five households currently have at least one smart speaker, and one study predicts that within the next year 50% of internet searches will be done using voice! 1 What’s even more significant for recipe sites -- consumers are already telling us they use voice while cooking:

Thought Leadership

Mentoring and Coaching — Defining Their Roles and Importance

Jane Yang / March 27, 2019

In today’s professional environment, there is no clear path or ladder to success. There used to be more structured pathways for professionals to climb from one job to another, though now, with the speed of technology as one contributing factor, the menu of choices is almost overwhelming.


Mobiquity Sponsoring Product School Amsterdam Event

Mobiquity Inc. / March 20, 2019

Product School Meetup Featuring Google, WeTransfer, and eBay

Product School, a leader in product management training, is coming to Amsterdam, and we at Mobiquity are excited to be co-sponsoring their first meetup event. Taking place at tech hub TQ’s headquarters on 2 April 2019, Product School is bringing together three product managers from Google, WeTransfer, and eBay to tell their stories and discuss successful product management.


Mobiquity Team Wins First Place in Shell Gamechanger Hackathon

Sophie Kamuf / March 19, 2019

In the last week of February, three Mobiquity employees participated in the Shell Gamechanger Hackweek organized by YES!Delft. Our team consisted of two data scientists (Richard Price and Sophie Kamuf) and one solutions architect (Robin Benzuijen). The challenge was to optimize energy consumption at Shell power plants while also maintaining a high level of production.


See You At AWS Benelux Summit 2019

Mobiquity Inc. / March 13, 2019

This Spring, Mobiquity will be at the AWS Benelux Summit as a premier partner. Thousands of cloud experts and enthusiasts will gather together to discover and discuss the hottest insights behind AWS’s newest technologies. The summit takes place at RAI Amsterdam on 17 April 2019, so get your tickets now!


Ladies that UX in Amsterdam | Mobiquity hosts event

Mobiquity Inc. / March 8, 2019

Mobiquity is excited and proud to announce our partnership with Ladies that UX Amsterdam (LTUX Amsterdam) to positively promote, mentor, and empower women working in the design space. The goal of our partnership is to provide a platform for mentors and mentees to create relationships. After last year's positive feedback from participants it's clear that mentorship programs are a great learning experience for both mentors and mentees.


Mobiquity Achieves AWS Digital Customer Experience Competency

Mobiquity Inc. / March 4, 2019

Mobiquity Inc., one of the world’s largest independent digital consulting services firms, announced today that it has achieved Amazon Web Services (AWS) Digital Customer Experience Competency status. This designation recognizes the end-to-end digital engagement services Mobiquity provides to empower its clients to envision, deliver, and continuously improve experiences for their end-users. 

Thought Leadership

User Experience Design: An Overview And The Philosophy Behind It

Rui Rela / March 4, 2019

UX is very process-driven, consisting of multiple convergent and divergent steps. Exploring with research, converging with the solution, taking that solution to content strategy, zooming in into all the different types of content that could be used, taking some and merging, and so on...

Thought Leadership

Cloud, The Multi-Functional Octopus

Jieke Pan / February 7, 2019

Cloud computing is and will continue to be a hot topic, as it is the foundation of many IT services, applications, and platforms. If your business is still not running from the Cloud, hopefully, this article will inspire you to start taking advantage of the many benefits of being Cloud native.

Thought Leadership

How Can Application Security and Scrum Live Happily Ever After?

Erik-Jan Davids / January 24, 2019

Application Security and the MVP

As IT experts operating in the cloud, we help organizations solve business problems with technology. Over the years, our industry has successfully adopted many problem solving techniques, many inspired by other industries. One such technique which is gaining popularity is to develop what’s called a Minimum Viable Product (MVP). An MVP is a product with just enough features to satisfy early customers, that can continuously improve based on customer feedback. 


Digivaardig by Design | Mobiquity eHealth Week Event

Mobiquity Inc. / January 3, 2019

Graag nodigen wij u uit voor 'Digivaardig by Design', hét Mobiquity e-health week event.

Hoe kun je de juiste stappen nemen naar de juiste zorg op de juiste plaats? Wat vraagt dit van je organisatie? We nemen je mee vanuit de visie naar mensgerichte digitale innovatie in de praktijk.


Meetup is Calling! Amsterdam Secure Software Development Meetup - The DevOps Edition

Mobiquity Inc. / December 3, 2018

This is our 3rd meetup and the last one for 2018.
In this special DevOps edition meetup, we have invited Henry Been and Wouter van Rooij to talk about DevOps and Security. We kick-start the meetup at 18:15 with Pizza and drinks followed by the talks.


See You at "The Global Java Conference" Devoxx Ukraine

Mobiquity Inc. / November 16, 2018

At Mobiquity, we deliver enjoyable and beneficial customer experiences for companies in Fintech, Healthcare, Food, and more. Our all-star developers put a lot of effort into creating effortless engagements for our clients.


Brian Levine, VP Of Strategy & Analytics, To Judge MIT $100K Pitch Competition

Courtney Ford / November 5, 2018

It's always exciting when one of our own works to drive innovation in our local communities. So, we're glad to spread the word that Brian Levine,  VP of Strategy & Analytics, is judging the upcoming MIT $100K Pitch Competition.


AWS re:Invent | Mobiquity designs official mobile app

Mobiquity Inc. / November 1, 2018

For the second year in a row, AWS asked us to design and build the official mobile app for re:Invent, its flagship user conference. And while we transformed the event in 2017, we were determined to reinvent the experience once again with this year’s release.


Mobiquity Will Be At AWS re:Invent 2018!

Courtney Ford / October 23, 2018

Mobiquity is looking forward to attending this year's re:Invent conference in Las Vegas. As an AWS Premier Consulting Partner, we're bringing our team of consultants, designers, developers, and cloud advisors to join the AWS community for an action-packed week of education, collaboration and interaction.


Meet Mobiquity At Backbase Connect 2018

Mobiquity Inc. / October 19, 2018

Demanding customers and increasing competition require banks to fundamentally rethink the way they work and adopt a customer-centric approach. Banks must deliver an experience that customers enjoy and benefit from on a daily basis.

Thought Leadership

Design Systems From A Professional Services Perspective

Stephan Takken / October 17, 2018

A professional services company runs entirely on the expertise of their people, offering clients what they don’t already have. Mobiquity is this kind of company, helping clients build digital products and services.


Connect With Mobiquity At The 2018 Connected Health Conference

Courtney Ford / October 15, 2018

As technology advancements continue to shift the healthcare world,  we're looking forward to the 2018 Connected Health Conference in Boston. This year's theme, Balancing Technology and the Human Element, will explore a key topic facing today's providers, healthcare business leaders, and researchers - integrating advanced technologies in healthcare delivery, wellness, and daily living.

Thought Leadership

Shortcuts For Delivering Frictionless Applications With Siri

Alessio Roberto / October 10, 2018

One of the most common questions our clients ask about their mobile apps is how to keep users engaged after they initially download the app. After all, if a brand is going to invest precious resources into its app, it wants to ensure this investment is paying off!

Thought Leadership

Dynamic and Data-Driven

Melanie Kyrklund / October 3, 2018

Melanie Kyrklund is a senior data consultant at Mobiquity. She joined the company in September 2018, after nearly 15 years of working with data for companies such as Booking and Staples. Melanie is passionate about data as a product and enjoys delving into the customer journey to continually improve user experience from a data driven perspective. She is excited to share her own journey as a rising star at Mobiquity.

Thought Leadership

Comfort And Adventure — Life In Amsterdam At Mobiquity

Kashyap Parmar / September 26, 2018

After many years of being in business, Kashyap Parmar took the long way to end up at Mobiquity in Amsterdam. Now he’s living an explorative and comfortable life in the Dutch capital.


Mobiquity Will Be At InsureTech Connect 2018!

Courtney Ford / September 18, 2018

Next month, the insurance community will gather together at InsureTech Connect to discuss the complex challenges facing the industry. 

Thought Leadership

How I Turned My Hobby Into A Career

Coen van Mourik / August 22, 2018

From jobs in the Netherlands, Poland, and the UK, I gained extensive knowledge and experience. But then, the question became: What’s next? The answer: Mobiquity’s European Headquarters in Amsterdam.


[VIDEO] Talking #VoiceFirst With Rebecca Evanhoe, VUI Designer

Courtney Ford / August 21, 2018

What does writing voice utterances have in common with loading a canoe?

Thought Leadership

When You See Someone Somewhere Using Something You Created

Yonatan Ziv / August 8, 2018

When Yonatan Ziv was fourteen, he was already building computer games. He enjoyed a solid career as a user experience designer in Israel but wanted to go further.


Vote for Mobiquity in the SXSW 2019 PanelPicker!

Courtney Ford / August 7, 2018

In today’s connected world, disengagement is rampant. Context switching is at an alarmingly high rate as brands struggle more than ever to meet actual human needs.

Thought Leadership

From Ferrari To Mobiquity

Alessio Roberto / July 23, 2018

He started at Ferrari, ran into a step-tracker in New York, fell in love with apps, and saw an opportunity at Mobiquity that was a great fit.

Alessio Roberto: “When you talk about food, there is only one language that makes sense for doing so — Italian. OK, I’m known around here for frequently talking about good food and good health. I just can’t help myself — I’m Italian. Good food and health are just about the first things you’re aware of.”


Rebecca Evanhoe, VUI Designer, To Speak At VOICE Summit

Courtney Ford / July 5, 2018

With an estimated 33 million voice-first devices in the US, you don't have to convince us that voice is here to stay. So, when we found out that we could gather together with the conversational design community at VOICE, a three-day summit sponsored by Amazon Alexa later this month, we jumped at the opportunity. 


See Mobiquity At The AWS Summit New York!

Courtney Ford / July 2, 2018

Attention cloud enthusiasts in New York City! If you aren’t attending this month’s AWS Summit, we encourage you to register now.


Hospitals Take Note: Amazon Transforms The Hotel Experience

Courtney Ford / June 27, 2018

Alexa is checking in!

Last week, Amazon announced a new version of its voice assistant designed specifically for hotels. Alexa for Hospitality enables Alexa to become guests’ virtual, in-room concierge, simplifying tasks like playing music, ordering room service, making housekeeping requests, and even checking out.

Thought Leadership

Data is King and The King is Capricious

Vesa Muhonen / June 27, 2018

Armed with a PhD in cosmology, the science that studies the general structure and evolution of the universe, he left Finland for Amsterdam… and was sold.


Digital Innovation Cannes Drive Change For Good: Our Recap Of The Cannes Lions Hackathon

Lionell Schuring / June 25, 2018

We’re back from Cannes Lions - the world’s biggest festival for creativity - where we participated in last week’s “Change For Good” hackathon hosted by our partners Amazon and AWS, along with Huge and advocacy platform Global Citizen. While we were sad to leave the beautiful scenery behind, we’re eager to share our recap of the event.


Change for Good Hackathon | Mobiquity Selected to Participate

Sydney Fenkell / June 11, 2018

At Mobiquity, we’re all about improving the lives of others through digital innovation. So when we got the opportunity to do just that at Cannes Lions - the world’s biggest festival for creativity - we couldn’t wait to share the news.


We're Looking Forward To Forrester's 2018 CXNYC Forum

Sydney Fenkell / June 7, 2018

Radical innovation is pursued by companies that are driven by CX, not just informed by it. 

That’s a belief we can surely stand behind. It’s also the guiding theme of Forrester’s upcoming customer experience forum in New York City.

Thought Leadership

Your Goal is Mine, My Goal is Yours

Jieke Pan / June 6, 2018

He has a Chinese and Portuguese background and is fluent in several languages. As Backend Team Lead and Senior Tech Manager, deriving the optimal quality from a team consisting of people with very different cultural backgrounds is second nature to him.

Thought Leadership

Human Brains Need Help Making Decisions

Coen Jonker / May 23, 2018

Coen Jonker works in a small, fun team of eight young people, who help clients understand their data, exploit it to improve decisions, and create a more prosperous future.


See You at AWS Summit Benelux 2018

Mobiquity Inc. / April 30, 2018

Come take a peek into our kitchen

The Hague is the place to be, and once again, it will prove itself at the AWS Summit Benelux 2018. Taking place at the World Forum on the 31st of May, 2018, this free event will gather together thousands of cloud fans to discuss all things AWS. Get ready to clear your schedule for interesting keynotes, breakout sessions, world-class networking, and the hottest insights into the newest technologies.


Mike Welsh, Chief Creative Officer, To Talk Innovation At May 3rd Philadelphia Event

Sydney Fenkell / April 13, 2018

It's safe to say that innovation is in our DNA. After all, innovation drives all that we do - from achieving digital firsts for our clients to supporting our Global Alexa Lab. So, when the Greater Philadelphia Chamber of Commerce invited us to participate in its upcoming event on innovation, we couldn't have been more excited to join in and support our community's collective capacity for breakthrough change.

Thought Leadership

Amazon Alexa | Amazon Connect viewed by Mobiquity

Sydney Fenkell / April 3, 2018

It’s time to transform the contact center into the customer engagement center.

We’ve all experienced the pain. You need customer support for one reason or another. Maybe your car broke down. Or, perhaps you want to upgrade your mobile phone.

Thought Leadership

[INFOGRAPHIC] 12 Voice Use Cases For Health Systems

Steve LoSardo / March 14, 2018

Hospitals are no longer giving voice the silent treatment! As consumers continue to adopt voice assistants in their everyday lives, health systems are increasingly thinking about delivering voice solutions for patients and providers alike.


See You There! eyeforpharma Philadelphia 2018

Sydney Fenkell / March 8, 2018

Ask any of our healthcare clients about their top priorities, and improving the patient experience always comes up. That's why we're looking forward to sponsoring and attending next month's eyeforpharma Philadelphia event. 


Mobiquity Advisory Board Chair Talks Future-Proofing Your Enterprise In New Article

Sydney Fenkell / March 1, 2018

What do Netflix, John Deere, and Progressive Insurance have in common? They were all early adopters of AI. And now, they're enjoying competitive advantages as other players in their spaces catch up. 


The Voice Generation 

John Merryman / February 26, 2018

At dinner after day one of my new role picking up Amazon and voice delivery streams for Mobiquity, our school-age children broke into a random unprompted discussion about Alexa skills for Minecraft. For 10 minutes. This conversation topic was surprising, as we didn’t have a voice device in the house at the time, and we don’t use Siri.

Thought Leadership And AI: A Perfect Match

Sydney Fenkell / February 14, 2018

Love is in the air! But if you’ve waited until the last minute to send flowers to that special someone, it isn’t time to panic and run out to the grocery store for carnations just yet. is here to save your Valentine’s Day with some new - and incredibly innovative - ways to shop.

Thought Leadership

Beyond Discounted Rates: How Smart Home Devices Can Transform The Insurance Business Model

Sydney Fenkell / February 8, 2018

Once a vision of the future, the connected home is no longer the stuff of science fiction. Today, connected devices are changing the way more than 29 million households go about their daily lives, up from 22 million in 2016. This growing market is opening up opportunities across a variety of industries - insurance among them as ripe for transformation.


Amazon Scores Touchdown With Alexa Ad During Big Game

Sydney Fenkell / February 5, 2018

Whether you were cheering for the Eagles to finally bring home the trophy like our colleagues in Wayne or hoping our Waltham office's beloved Patriots would secure a repeat championship, we can all agree on one thing about last night's Big Game. Amazon scored a winning touchdown with its Alexa commercial.

Thought Leadership

Your 2018 Marketing Goal Should be Retention

In the past, the marketing funnel stopped at acquisition - whether it was measured as a download, email open, click or call. That was the Key Performance Indicator (KPI) that defined success for marketers. Now that the customer journey is much more dynamic and tech driven, the acquisition piece is not the only KPI that marketers are responsible for. Retention should be the new KPI that your campaigns and engagement strategies deliver on. Retention protects the investments you’ve made in acquisition.

Thought Leadership

Beyond CES 2018: 3 Digital Health Trends To Watch

Nirav Desai / January 23, 2018

Now that CES 2018 has wound down and we've gotten our fill of buzzwords from AI and blockchain to (autonomous) vehicles, voice assistants, and wearables, what’s next?


Amazon Delivers the Conference Room of the Future with Alexa for Business

Mobiquity Inc. / December 5, 2017

During his Keynote session at AWS re:Invent on Thursday, AWS CTO, Werner Vogels, announced new Alexa capabilities that bring voice technology to the workplace. Alexa for Business now allows employees to have their very own personal assistant and enables organizations to leverage management tools and new integrations with enterprise software to build Alexa skills for the conference room and beyond.


Mobiquity Contributes To Design And Development Of First U.S. FDA-Approved Digital Medicine System

Mobiquity Inc. / December 4, 2017

Waltham, MA - For Mobiquity, the digital engagement provider that contributed to the design and development of ABILIFY MYCITE®, the first U.S. Food and Drug Administration (FDA)-approved digital medicine system, news of the FDA approval granted to Otsuka Pharmaceutical Co., Ltd. (Otsuka) marks an important milestone in its journey of innovation and a digital first in drug development. 


Mobiquity Partners with Inglis to Improve Lives Through the Power of Voice

Mobiquity Inc. / November 28, 2017

Mobiquity is excited and proud to have partnered with Inglis to leverage the power of voice to improve the lives of its residents. 


Mobiquity's Senior Data Scientist is Quoted in Dutch Article on AI and Customer Service

Mobiquity Inc. / November 21, 2017

With the continued acceleration of the digital transformation, companies are increasingly looking to new solutions to improve their customer experiences and better engage users. 


Know Before You Go: The AWS re:Invent 2017 Mobile App

Mobiquity Inc. / November 9, 2017

AWS re:Invent is just 18 days away! Are you busy preparing?

We understand firsthand what it takes to plan for the event. After all, AWS asked us to design and build the official re:Invent mobile app to serve as your companion for navigating all aspects of the event and improve your experience. (Not to mention, our team is gearing up for a big presence in Las Vegas.)


Reinventing The Event Experience: Mobiquity Delivers The Official AWS re:Invent 2017 Mobile App

Mobiquity Inc. / November 3, 2017

Earlier this year, AWS came to us with a big request - design and build the official mobile app for re:Invent, its flagship user conference.


Mobiquity at Backbase Connect 2017

Mobiquity Inc. / October 26, 2017

Mobiquity and Backbase, fueled by a similar passion to enhance digital transformation, have established a strategic partnership to create human-centric customer experiences for financial institutions.


Hear Mobiquity Speak at Tech360

Mobiquity Inc. / October 23, 2017

Attending Tech360 on November 16, 2017? So are we!

Mobiquity’s own Chief Creative Officer, Mike Welsh, will be presenting on “Why Little Data is Really Big” at this year’s event. Mike will provide real examples of how little data is having a big impact on marketing initiatives for the world’s biggest brands - you’ll even walk away with actionable best practices on how your own customer data can help you deliver better experiences.


Adweek Quotes Mobiquity’s Alexa Evangelist On Future Of Voice Search

Mobiquity Inc. / October 18, 2017

Adweek has lots to say about voice. Last week, reporter Dan Tynan covered the rise of voice featuring insights from our Global Alexa Lab, and this time, he’s exploring the highlights of voice search.


See Mobiquity Speak At AWS re:Invent 2017

Mobiquity Inc. / October 17, 2017

Planning your agenda for AWS re:Invent 2017?


Mobiquity Featured In Adweek Story On The Rise Of Voice

Mobiquity Inc. / October 10, 2017

We’ve said it before, and we’ll say it again. Voice is having its moment. So we’re incredibly excited that Dan Tynan, a reporter at Adweek, is listening.


Mobiquity Will Be At AWS re:Invent 2017!

Mobiquity Inc. / October 5, 2017

Mobiquity is excited to attend and sponsor this year's AWS re:Invent conference in Las Vegas. As an AWS Premier Consulting Partner, we're bringing our team of consultants, designers, developers, and cloud advisors to join the AWS community for an action-packed week of education, collaboration and interaction.


Join Us At The 2017 Connected Health Conference

Holly Norman / September 22, 2017

What does a connected life journey look like?

We're looking forward to discussing this very question at the 2017 Connected Health Conference in Boston. This year's theme, The Connected Life Journey: Shaping Health and Wellbeing for Every Generation, will explore a key topic facing today's providers, healthcare business leaders, and researchers - aging and the role that connected approaches play. 


Connect With Us At Digital Pharma East

Holly Norman / September 18, 2017

With just two weeks until Digital Pharma East, we're getting excited to welcome the healthcare community to Philadelphia for what promises to be a great event.


New Research: Mobiquity’s Eduardo Barbaro To Predict User Engagement

Karina Meerman / September 13, 2017

Mobiquity’s Senior Data Scientist Dr. Eduardo Barbaro has received a full grant for his proposed research on user engagement with Dr. Ivano Malavolta of the Vrije Universiteit (VU) in Amsterdam. The grant has been issued by the Network Institute, an organization that brings together Amsterdam-based academic institutions and parties interested in their research findings and knowledge, and will further establish Mobiquity as a serious player among digital engagement providers.


We're Ready To Discover The Community At HackBattles: Gainesville

Holly Norman / August 22, 2017

This Saturday, members of our Gainesville office will lend their innovation and technology expertise to benefit the local community at the HackBattles event.

Thought Leadership

Act Now or Miss Out: Supermarkets Have To Work Together

Mervyn van Dam / August 16, 2017

In July 2017, I read in the Dutch financial newspaper FD that supermarket chain Dirk van den Broek would not go into online ordering and home delivery at this time. Why? Because the costs of home delivery are too high and will result in higher consumer prices in-store. It is indeed more profitable to continue to exploit the physical distribution channel than to offer a home delivery model. Margins are slim, and competition forces delivery costs to be low. But while delivering groceries will indeed cause profits to fall in the short term, I believe this is a short-sighted decision. The loss of customers will have a bigger impact in the long term.


We’ll See You At The AWS Summit New York!

Holly Norman / August 7, 2017

Calling all cloud enthusiasts in New York City! If you aren’t attending next week’s AWS Summit, we encourage you to register now.


A New Way To Eat Fresh? Subway Introduces Self-Serve Kiosks

Sydney Fenkell / July 20, 2017

Subway customers in select locations now have a new way to order their beloved footlongs. The restaurant chain has introduced in-store, self-serve kiosks as part of its broader Fresh Forward initiative to transform its customer experience.


Mobiquity’s Joel Evans To Talk Voice At Innovation Congress 2017

Holly Norman / July 5, 2017

Listen up, New York City! Later this month, our own co-founder and VP Joel Evans will be talking all things voice at Innovation Congress 2017. This event will focus on topics related to digital trends, technology innovations, and societal shifts to help businesses stay competitive over the next 3 to 5 years.


Mobiquity Team Receives Second Place in Global AI Hackathon

Mobiquity Inc. / July 5, 2017

Last month, 5 Mobsters participated in the Global AI Hackathon organized by our very own Eduardo Barbaro. Our team consisted of 4 data scientists (Jeroen van den Hoven, Ruben Sikkes, Ali el Hassouni and Tim Elfrink) and one Java developer (Mustafa Dagher). Their challenge? Make news real again!


Independent Analyst Firm Cites Mobiquity’s Alexa Work With Nestlé

Holly Norman / June 21, 2017

Here at Mobiquity, we’ve been excited about the innovative voice experience that our Global Alexa Lab built for Nestlé since it launched last month. It turns out we’re not the only ones who think it’s worth talking about.


See You There! Forrester's 2017 CXYNC Forum

Holly Norman / June 14, 2017

“Designing Breakaway Customer Experiences” is the theme of Forrester’s upcoming CXNYC Forum, and we couldn’t be more excited.


Mobiquity’s Own Eduardo Barbaro Organizing Global AI Hackathon In Amsterdam

Karina Meerman / June 13, 2017

At Mobiquity, we always love a good hackathon! That’s why we’re looking forward to later this month when the Global Hackathon series begins with artificial intelligence. From the 23rd to the 25th of June, the Global AI Hackathon will connect over 2,000 AI enthusiasts in 15 cities around the world to immerse themselves in machine learning bots, deep learning and neural networks. Quite interestingly, the event isn’t just for coders. Any newbie or expert who is intrigued by AI - including students, neuroscientists, designers, and idea generators - is encouraged to participate.

Thought Leadership

Improving the Chemotherapy Scheduling Process with a Digital Solution

Karina Meerman / June 6, 2017

Once a child is diagnosed with cancer, a grueling time of uncertainty begins for his or her entire family. What happens now? When will treatment start? What does treatment entail?

Mobiquity participated in the recent Dutch Hacking Health hackathon, a two-day event focused on creating innovative solutions for health and healthcare.


Talking Alexa: What Did I Miss?

Ty Rollin / May 31, 2017

“Alexa, what did I miss?”

Well, depending on how closely you follow the latest in voice, you might not have caught that Amazon’s virtual assistant will soon be providing unprompted notifications. Amazon recently announced that it will be giving Alexa the ability to alert users when information becomes available instead of waiting for them to ask for it.


Talking Alexa: Call My Doctor!

Ty Rollin / May 30, 2017

With more than 10,000 skills in the market, Amazon Alexa is taking on new use cases each and every day. The virtual assistant has come a long way from her days of providing basic information and trivia. She’s now enabling everything from smart home automations to banking transactions. And with the recent launch of the Echo Show, Amazon’s first Alexa device with a touchscreen, she’ll soon be expanding her capabilities to support more complex experiences with images, videos, and more.


Our Global Lab For Amazon Alexa Delivers Nestlé’s GoodNes Skill

Holly Norman / May 23, 2017

Waltham, MA - May 23, 2017 - Mobiquity, a digital engagement provider that designs and delivers voice solutions and other connected experiences for the Fortune 500, today announced that its Global Lab for Amazon Alexa has launched Nestlé’s GoodNes skill. Alexa device users can now participate in an innovative voice-plus cooking experience for browsing, selecting, and preparing their favorite recipes.


We Partnered With Nestlé on a Visual Voice-Plus Experience For Amazon Alexa

Holly Norman / May 17, 2017

Ready for some big news? 

Our Global Lab for Amazon Alexa has partnered with Nestlé to deliver the GoodNes skill - an innovative visual voice-plus cooking experience. As Nestlé explains in it's press release:


We are Hacking Health! Are You?

Mobiquity Inc. / May 17, 2017

Mobiquity is very proud to announce that we are officially part of the team that represents the Princess Máxima Center for pediatric oncology at the Dutch Hacking Health event on 19-21 of May in Utrecht!


Listen Up, San Francisco! We’ll Be Speaking At Hello Alexa

Holly Norman / May 14, 2017

Listen Up, San Francisco. We’ll be attending and presenting at Hello Alexa when it hits your city later this month!


Mobiquity Shines At ABN AMRO Hackathon

Mobiquity Inc. / May 12, 2017

At Mobiquity, we’re always up for creating what’s next. So when we were given the honour to participate in a moonshot hackathon organized by ABN AMRO’s risk labs - as the only external party - we jumped at the chance.


Mike Welsh, Chief Creative Officer, To Present Closing Keynote At REcon 17

Holly Norman / May 11, 2017

Calling all UX pros! If you’re based in New York City and don’t have plans next Saturday, you won’t want to miss REcon 17.


Talking Alexa: Show And Tell

Ty Rollin / May 10, 2017

Let me go on record. I believe the Echo Show will be a game changer when it comes to voice.

Announced yesterday, the Echo Show is the latest model in Amazon’s Echo family of devices. It features a seven-inch touch screen and camera along with the speakers we’ve come to expect.


We’re Headed To Chicago For Forrester’s Digital Transformation 2017

Holly Norman / April 28, 2017

At Mobiquity, we’re all about digital transformation. That’s why we’re so excited to gather with fellow business leaders and technology innovators at Forrester’s Digital Transformation 2017.


Meet Up With Us At the Boston Alexa Meetup

Holly Norman / April 20, 2017

If you’re based in Boston and a fan of Amazon Alexa, then you won’t want to miss the April edition of the Boston Alexa Developers and Enthusiasts Meetup.


Amazon One-Ups Google With Latest VoiceFirst Enhancement

Joel Evans / April 18, 2017

It seems like every week there’s another article running down the feature set of the Amazon Echo and Google Home. Of course, at the end of the article, the author states which one she likes better. Well, this week they’re at it again, but this time it seems that Amazon may have one-upped Google Home.


See You At The AWS Summit San Francisco!

Holly Norman / April 14, 2017

As an AWS Premier Consulting Partner, we always look forward to the AWS Global Summits - and the AWS Summit San Francisco is no exception!

Thought Leadership

Contextual Experiences that Drive In-app Conversion

This blog post was written in collaboration with our partner Insert, a platform that provides in-app marketing at the speed of life.

In the age of big data, we have all grown accustomed to highly personalized online experiences. Many websites execute complex campaigns that consist of timely and relevant messaging designed to drive us down the sales funnel.


Partnership to Empower Children with Cancer

Mobiquity Inc. / April 13, 2017

Mobiquity is pleased to announce a partnership with Princess Máxima Pediatric Center for Oncology for the development of a digital solution that supports and empowers children with cancer and their families. The aim is to build an intuitive-to-use tool that discloses the right information at the right time in such a way that families with different backgrounds and needs feel supported.


Hello Alexa Los Angeles, We’re Talking To You!

Holly Norman / April 4, 2017

Los Angeles, we’re coming for you! Mobiquity will be attending and presenting at next week’s Hello Alexa hosted by the Amazon Alexa team.


Talking Alexa: April Fool’s

Ty Rollin / April 4, 2017

Did you hear about Petlexa?

Introduced late last week, this new feature available on all Echo devices allows dogs, cats, and other pets to engage with Alexa just like us humans. Using Petlexa, our four-legged friends can activate smart toys, watch their favorite animal movies, start Spotify playlists, and even order food and treats from While my dog hasn’t tried it just yet, I have a feeling she’ll really like it. (Maybe the apple doesn’t fall too far from the tree after all.)


Mobiquity to Take the Stage at eyeforpharma Philadelphia

Holly Norman / March 30, 2017

Our own Ashkan Afkhami, VP & GM of Healthcare is teaming up with Mike Welsh, Chief Creative Officer, to present at eyeforpharma Philadelphia later this month!


Mobiquity Partners with Vrije Universiteit Amsterdam To Drive Digital Innovation

Mobiquity Inc. / March 29, 2017

Digital Engagement Provider To Sponsor Ph.D. Studies On Machine Learning And Motivational Interactions

Mobiquity, a digital engagement provider for the Fortune 500, today announced a four-year research partnership with the Vrije Universiteit (VU) Amsterdam to drive digital innovation. The company will collaborate with the VU’s Computational Intelligence Group as it scientifically co-supervises and financially sponsors Ph.D. student research in the fields of machine learning and motivational interactions in digital environments.


Ty Rollin to Co-Present with Amazon on Alexa Innovation at Phorum 2017

Holly Norman / March 28, 2017

Our Chief Innovation Officer Ty Rollin just can’t stop talking about voice! He looks forward to continuing the conversation in Philadelphia at Phorum 2017. At this annual event hosted by PACT, he’ll join forces with Michael Francisco, Head of Alexa Skills Kit Partners at Amazon, to co-present a workshop on innovating with Amazon Alexa.


Talking Alexa: Be Our Guest

Ty Rollin / March 21, 2017

Are you a fan of “Beauty and the Beast?”

Before you answer, I should probably tell you it doesn’t really matter. At least, that’s what Google thought when it decided to have its virtual assistant Google Home tell everyone about the movie. When users activated the My Day feature last Thursday, they got their usual updates on the weather and any scheduled calendar events.

Thought Leadership

The Top 4 Prescriptions for Your Ailing Digital Health Strategy

Nirav Desai / February 15, 2017

Let’s get right to the point. If your digital health initiatives aren’t building better patient relationships, the problem isn’t defective technology. It’s a defective strategy.

Digital health strategy involves a lot more than technology.


Talking Alexa: The Big Game

Ty Rollin / February 13, 2017

What’s the difference between Amazon’s Alexa and the Atlanta Falcons? She has a ring.

No, this isn’t my inner Patriots fan typing. It’s the response Alexa will give you when you ask her to tell a Falcons burn. For the record, she’ll also provide Patriots burns as well as game statistics and Super Bowl trivia. And just in case you turned off last Sunday's game early, she would have been happy to provide you with live updates (so that you didn’t miss the Patriots impressive comeback, of course.)


Mobiquity Launches Global Lab for Building Amazon Alexa Experiences

Mobiquity Inc. / January 30, 2017

Digital Engagement Provider to Accelerate Voice-Focused Innovation in the Enterprise

Waltham, MA - January 30, 2017 - Mobiquity, a digital engagement provider that designs and delivers voice solutions and other connected experiences for the Fortune 500, today launched a global lab for Amazon Alexa.

Thought Leadership

4 Ways to Refresh Your Social Strategy

Brittany Mills / November 2, 2016

Social media has become a powerful communication, promotion and sales tool for a lot of retailers. Many brands have cracked its code to unlock top-notch marketing campaigns and engagement strategies that benefit both brand and consumer alike.

The beauty of social media is that you can engage with your customers on a more personal level and in real-time.

Thought Leadership

5 Tips for Implementing a Restaurant Kiosk

Holly Norman / September 28, 2016

So, you’re thinking about implementing a self-serve kiosk in your quick service restaurant. Brands like Johnny Rockets, McDonald’s, and Taco Bell are realizing benefits including higher sales, shorter wait times, and increased customer satisfaction, so why shouldn’t yours?

While you may be tempted to dive in as quickly as possible, a rushed or poorly executed quick service kiosk program can be an even greater missed opportunity than choosing not to adopt the technology at all.

Thought Leadership

Kiosks are booming | Mobiquity on 5 brands killing Kiosks

Holly Norman / September 22, 2016

In previous posts, we’ve explored the underlying motivations of brands adopting quick-service kiosks. Today, we will highlight specific brands that are using kiosks in especially innovative ways to build brand loyalty, improve customer satisfaction, and increase overall efficiency. Take a look:

Thought Leadership

5 Must-Haves For Your Mobile App Onboarding

Holly Norman / August 2, 2016

“If you earn the right for someone to download your app, do not squander it.” Wise words from Mobiquity’s Chief Creative Officer, Mike Welsh, as quoted by Forrester in its recent report: “Mobile Onboarding Best Practices: How to Engage Your Mobile Users from the Start to Keep Them Coming Back (July 2016)

Did you know that nearly 22% of the 800 apps downloaded every second from the app store are never opened more than once?

Thought Leadership

How to Drive Engagement After Launching Your App

Brittany Mills / July 11, 2016

For brands, designing and developing an app is only half the battle. With those responsibilities falling into the CIO’s lap, CMOs are tasked with acquisition and driving ongoing engagement. They have to plan and manage how this new customer-facing touch point will seamlessly fit into the customer journey. To maintain engagement and grow retention, they need to constantly understand how to personalize the experience after the initial download.


Mobiquity Contributes To Design And Development Of First U.S. FDA-Approved Digital Medicine System

Mobiquity Inc. / January 1, 2015

Waltham, MA - For Mobiquity, the digital engagement provider that contributed to the design and development of ABILIFY MYCITE®, the first U.S. Food and Drug Administration (FDA)-approved digital medicine system, news of the FDA approval granted to Otsuka Pharmaceutical Co., Ltd. (Otsuka) marks an important milestone in its journey of innovation and a digital first in drug development.