Mobiquity White Papers

How well does your company meet the demands of the connected traveler? Thirty-five percent of travelers who have an unsatisfactory mobile experience with a hotel, airlines or booking site won’t book again. With the mobile travel booking pie projected to be $25 billion, can you afford to alienate travelers?

This paper details the findings of the survey across 19 travel brands and provides recommendations on what you can do make sure your brand is high on the list.

The Connected Traveler: Mobile Satisfaction Report

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White Papers: 
Consideration for Building Context-Aware Apps
Assessing mHealth Apps in the Digital Health Maturity Index
A Mobile-Based Behavior Change Study: Mob2O
The New Landscape for Digital Diagnosis
A Smart Fit: Wearable Technology in the Retail Space
The Frustrated Shopper: Mobile/Technology Satisfaction Report
Data Privacy: Implications for Retail and Healthcare
Turning on Beacons: Five Marketing Challenges
You've Launched Your Mobile App. Now What?
Mobile Center of Excellence: Taming the Wild, Wild West of Enterprise Mobility
Using Mobile to Change Behavior and Revolutionize Medication Adherence
Get Mobile, Get Healthy: The Appification of Health & Fitness Report
How Mobile and Social are Transforming Innovation Models: Flipping the Paradigm?
How Mobile and Social Are Creating New User Personas
Omnichannel— From Buzzword to Strategy
Mobile Shopping Satisfaction Report 2013
Employee Mobile App Satisfaction Report
5 Lies Every CMO Should Know About 'Going Mobile'
Mobile: Making the Most Out of Employee Training
The Connected Traveler: Mobile Satisfaction Report
Designing an Effective Behavior-Change Platform
Mobile Shopping Satisfaction Report 2012
The Future of Mobile Payments: Scenario Planning and Recommendations
UX—It's All About Your Audience
Developing a Winning Mobile Strategy
The Five Big Lies about 'Going Mobile'
Mobile Innovation — Thinking Beyond the App
Mobile Is Not a Check off
The Power of Mobile Analytics
Raise Your Wireless IQ

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